The amazing effect Oprah has on businesses has quite the opposite effect on my checking account. Yes, I have every book in the Book Club and yes I am an O Magazine subscriber, and if Oprah told me that the sun was purple I would believe her. I have no shame in this. None. But the most important business that Oprah has led me into is the business of giving and this began in 1997 when she started the Oprah Angel Network.
The Angel Network has been able to award funds to hundreds of organizations throughout the United States and in more than 30 countries around the world, helping numerous individuals by improving access to education, protecting basic rights and so much more.
With Free The Children, Oprah’s Angel Network built more than 55 schools in 12 countries, providing education for thousands of children in rural areas throughout the world.Oprah’s Angel Network provided more than $1 million worth of school supplies, including school uniforms and shoes, to 18,000 impoverished South African children.As part of the Hurricane Katrina and Rita recovery efforts, the Network helped more than 1,000 families get back into their homes and helped build or restore more than 400 homes in eight communities across Texas, Mississippi, Louisiana and Alabama.Through Oprah’s Book Club Awards, Oprah’s Angel Network provided books for under-resourced children in regions where a book club selection is set. For example, book club awards were distributed in Beijing, China for “The Good Earth” by Pearl S. Buck and in St. Petersburg, Russia for “Anna Karenina” by Leo Tolstoy.http://oprahsangelnetwork.org
At some point in life someone has probably told you that one person can make a difference, that one person can change someones life and usually you will just grin and nod....but Oprah makes me believe it. That's why she rules my world.
Disclaimer: The opinions or statements expressed here are my own and should not be taken as a position, opinion, or endorsement of Sinclair Community College.
Sunday, November 21, 2010
Sunday, November 14, 2010
Oprah in the Community
Oprah has moved into the neighborhood.....kind of. A local business at the Greene is selling an Infinity scarf that was featured on the Oprah show and in O magazine.They are using Oprah as a marketing tool.
Using Oprah's endorsement of the scarves have brought people in the door. whether they buy anything or not hasn't actually been determined. when I saw this sign the first thing I thought was, "Does this actually help in a small area like this?" I know that mentioning things on a show with millions of viewers helps in sales no matter what. According to the manager the scarf is now one of their biggest sellers.. As I tend to live in Oprah land I'm going to say that the sign has made this so. The lure of Oprah is to great to resist.
I think I will try out the Oprah effect my self during the bake sale this week. All I need is a bright sign that says Oprah loves my cupcakes. I'm sure they will go flying out the door.
http://www.youtube.com/watch?v=V3C5_eBEe5Q
Disclaimer: The opinions or statements expressed here are my own and should not be taken as a position, opinion, or endorsement of Sinclair Community College.
Using Oprah's endorsement of the scarves have brought people in the door. whether they buy anything or not hasn't actually been determined. when I saw this sign the first thing I thought was, "Does this actually help in a small area like this?" I know that mentioning things on a show with millions of viewers helps in sales no matter what. According to the manager the scarf is now one of their biggest sellers.. As I tend to live in Oprah land I'm going to say that the sign has made this so. The lure of Oprah is to great to resist.
I think I will try out the Oprah effect my self during the bake sale this week. All I need is a bright sign that says Oprah loves my cupcakes. I'm sure they will go flying out the door.
http://www.youtube.com/watch?v=V3C5_eBEe5Q
Disclaimer: The opinions or statements expressed here are my own and should not be taken as a position, opinion, or endorsement of Sinclair Community College.
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